by Gina Danner | Apr 13, 2023 | HEALTHCARE, VARIABLE DATA PRINTING
It’s been reported that an industry that has shown huge benefits from the use of variable data printing (VDP) services is the healthcare industry. This includes the entire healthcare industry ranging from hospitals and healthcare facilities to rehab centers, drug...
by Gina Danner | Mar 23, 2023 | Blog, PRINT
Advancements in print technology are making industry-leading changes when it comes to print quality, affordability and cutting-edge capabilities. The major print process choices can be viewed as offset printing vs. digital printing as both of them use four-color...
by Gina Danner | Mar 16, 2023 | HEALTHCARE, INSURANCE SERVICES
In many ways, health insurance companies control public access to medical care. It’s understandable why customers place their trust in an insurance company that provides access to medical care including the means to purchase insurance. That level of trust starts...
by Gina Danner | Mar 9, 2023 | FINANCIAL SERVICES, Marketing
When it comes to successful print marketing, data driven marketing is an increasingly important part of the decision making process. Banks and financial institutions are using data driven decision making to grow customer engagement and loyalty. In this article, we...
by Gina Danner | Feb 16, 2023 | DIRECT MAIL, HEALTHCARE
Direct mail healthcare marketing is an invaluable tool that creates a connection with customers through precise targeting that allows for maximum efficiency in reaching a wider audience. The performance of healthcare direct mail can also be tracked and measured to...