by Joel | Oct 23, 2018 | AUGMENTED REALITY, Blog, BRANDING, DIRECT MAIL, QR CODES
Here at NextPage we are constantly looking for ways for our customers to get more from their direct mail campaigns. Whether it’s a new textured stock or coating, adding an IP Targeting or Informed Delivery campaign, or using a Shape-Cut envelope. A relatively new... 
by | Oct 2, 2018 | AUGMENTED REALITY, DIGITAL MARKETING, MARKETING INTELLIGENCE, PRINT, QR CODES
Ever since the increased popularity of digital products there has been a desire to create a successful integration of print with digital. QR Codes, those tiny black squares arranged in a grid that allows linking to a URL when used with an imaging device, have filled... 
by | Aug 21, 2018 | Blog, DIRECT MAIL, QR CODES, VARIABLE DATA PRINTING
When we say a mail piece is personalized, you probably interpret that as meaning it has the recipient’s name placed in the copy. With today’s modern printers, variable data printing can be used to personalize content beyond just text. Here are five different ways a... 
by | Jul 30, 2018 | Blog, DIRECT MAIL, EMAIL MARKETING, MARKETING AUTOMATION, MARKETING ROI, QR CODES, VARIABLE DATA PRINTING
No matter how big or how small your business is, it can often seem like there aren’t enough hours in the day to get everything done. Inventory, sales, shipping, payroll, marketing, customer service… the wheel of time never stops turning. Time doesn’t have to be your... by | Jul 19, 2018 | Blog, DIRECT MAIL, DIRECT MARKETING, LOCAL SEARCH MARKETING, PERSONALIZATION, QR CODES
So much has already been said about the importance of SEO that the majority of companies already know they cannot afford not to invest in this digital sphere of their business. However, thanks to Google updates as well as ever-changing customer behavior, there’s an... 
by NextPage | May 8, 2018 | Blog, CUSTOMER EXPERIENCE, DIRECT MAIL, QR CODES
QR codes are one of the many great ways print and digital tactics are combined. They direct consumers to digital content instantly without needing to memorize a web address. For years, smartphone users have had to download the official QR code app to scan them....