by Admin | May 23, 2013 | Blog, SOCIAL MARKETING
Social media is the marketing activity nonprofits say they need help with most, according to a free report from Constant Contact called the Nonprofit Pulse Report. More than 57% of the 307 respondents said they needed help with social media, followed by 36% with email... by Admin | Feb 11, 2013 | Blog, DIRECT MAIL
Discontinuing Saturday delivery of first-class mail has been discussed as a means to cut postal service costs for years. Now that five-day delivery has been officially announced and scheduled to start this August, what are the implications on businesses? Not as much... by Admin | Apr 10, 2012 | Blog, DIRECT MARKETING, VARIABLE DATA PRINTING
Like dedicated Olympians, we trained, we performed, and we took home two Gold and one Silver award this March in the Kansas City Direct Marketing Association’s equivalent to the Olympics—The Ambit Awards. (Ambit stands for AMBITious Achievement.) Our fingers are sore... by Admin | Apr 27, 2011 | Blog, CAMPAIGN MANAGEMENT, MARKETING AUTOMATION, MARKETING MANAGEMENT, VIDEOS
As the economy shows signs of shifting in a more positive direction, many companies are revisiting direct marketing programs that were profitable years ago but were cut during the height of the recession to reduce marketing budgets. Contrary to the boom years, most... by Admin | Feb 23, 2011 | Blog, QR CODES
I’ve had several conversations recently about the basics of creating QR Codes, and how to track visits to your site via a QR Code scan. So, I’d like to share a couple options for creating trackable QR Codes for your direct marketing and variable data printing, with...