by | Mar 8, 2021 | Blog, CAMPAIGN MANAGEMENT, CONTENT MARKETING, Marketing
Strategies To Connect With The Next Generation 1. Establish Clear Values & Mission Gen Z wants to know what your brand stands for, so make sure to communicate effectively. 2. Be Transparent & Accountable Build trust by being honest, ethical and owning up to...
by NextPage | Dec 5, 2013 | Blog, CAMPAIGN MANAGEMENT, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING
We have all experienced bad customer service, so why would you allow your customers to experience the same thing? Keep your customers in the loop by focusing on their needs. The Midas Touch: The best thing to do is level with your customers. Do not create unreachable...
by NextPage | Oct 17, 2013 | Blog, BRAND ASSET MANAGEMENT, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, MULTI-CHANNEL MARKETING
If you are going to do something, do it right! We all want to make sure our marketing campaigns hit home with our target audience. Put some potency into your advertising by following these guidelines. Ready Aim, Market: Don’t take shots in the dark with your marketing...
by NextPage | Aug 20, 2013 | Blog, MARKETING MANAGEMENT
The five senses are a powerful force. If you want to really reach out and ‘touch’ your customers with your brand, sensory branding is NOT something to put to the side. If you are ready to market your brand, products, and/or services, sensory branding should be...
by NextPage | Aug 13, 2013 | Blog, DIRECT MAIL, DIRECT MARKETING, EMAIL MARKETING, SOCIAL MARKETING
Figuring out how well people are responding to your marketing campaigns is vital if you expect to see a positive return on investment from what you spend on advertising. Too many people create large advertising initiatives, involving different types of media, without...
